---
title: "register_brand_character. Metadata MCP tool reference"
url: https://metadata.io/developers/tools/register_brand_character
description: "Register a character the brand owns (a mascot, a team member, a recurring persona) so creatives can feature it faithfully, or replace the one of that name. Writes tool on the Metadata MCP server, with its full JSON Schema."
source: metadata.io
---

# register_brand_character

Register a character the brand owns (a mascot, a team member, a recurring persona) so creatives can feature it faithfully, or replace the one of that name.

Writes [creative](https://metadata.io/developers/tools/#cat-creative)

## What it does

## Arguments

| Argument | Type |   | Notes |
|---|---|---|---|
| `domain` | string | required | Company domain whose brand kit keeps the character (e.g. 'metadata.io'). No protocol. |
| `name` | string | required | The character's name, as the user gave it. |
| `description` | string |   | Who the character is and anything the images do not show, in the user's words. |
| `image_urls` | array | required | Public URLs of 1 to 4 images of this one character, ideally the face and the full body. |
| `rights_confirmed` | boolean | required | True only after the user confirmed the brand owns the character or holds the rights and consent to use it. |

## Request

**Request template, not a complete runnable example.** Replace placeholders, empty objects, arrays, and zero values with valid account-specific inputs. Read required fields and nested constraints in the full schema. Confirm the account, connected channels, and referenced assets before calling a write tool.

## Response

## Related

Other creative tools:

- [archive_ad](https://metadata.io/developers/tools/archive_ad) Destructive
- [create_update_carousel_ad](https://metadata.io/developers/tools/create_update_carousel_ad) Destructive
- [create_update_convo_ad](https://metadata.io/developers/tools/create_update_convo_ad) Destructive
- [create_update_ctv_ad](https://metadata.io/developers/tools/create_update_ctv_ad) Destructive
- [create_update_document_ad](https://metadata.io/developers/tools/create_update_document_ad) Destructive
- [create_update_google_ads_ad](https://metadata.io/developers/tools/create_update_google_ads_ad) Destructive
- [create_update_image_ad](https://metadata.io/developers/tools/create_update_image_ad) Destructive
- [create_update_linkedin_message_ad](https://metadata.io/developers/tools/create_update_linkedin_message_ad) Destructive

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