---
title: "Google Ads Integration"
url: https://metadata.io/platform/integrations/google-ads
description: "Connect Google Ads to Metadata to manage search, display, and YouTube campaigns. Optimize B2B paid search toward pipeline and revenue."
source: metadata.io
---

## What the integration does

Grounded in the live platform capabilities the agents use every day.

### Launch from Metadata

Build, launch, and manage Google Ads Search and Display campaigns from one platform.

### Sync your audiences

Push Metadata-built firmographic and intent audiences straight to Google Ads for targeting.

### Optimized bidding

The bid agent shifts budget toward the audiences and creative driving pipeline.