---
title: "Manual vs Dynamic Audience"
url: https://metadata.io/resources/tutorials/manual-vs-dynamic-audience
description: "This video demonstrates the difference between manual (static) and dynamic audiences in Metadata.io, showing how dynamic audiences automatically refresh daily"
source: metadata.io
---

This video demonstrates the difference between manual (static) and dynamic audiences in Metadata.io, showing how dynamic audiences automatically refresh daily from a connected data source like HubSpot.

## What you learn

Viewers learn that dynamic audiences automatically stay fresh by syncing with a CRM or other data source daily, eliminating the need for manual recreation every 90 days, which is required for static audiences. *Why Advanced:* Manual-vs-dynamic tradeoff comparison, strategic nuance · _votes {'Advanced': 7}_ `Manual vs Dynamic Audience.mp4`