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metadata.io ยท Zero-click marketing

See which companies your ads reach, even without a form fill.

See which companies view, engage with or convert on your ads, including accounts that never fill out a form. Use company-level insights to focus your next campaign and give sales the context behind an account.

The blind spot

Your audience leaves signals beyond form fills.

Zero-click marketing needs a view beyond lead forms. metadata.io brings company-level ad exposure, engagement, website activity and CRM outcomes together so your team can see where interest is building.

What you get

See the companies behind anonymous activity.

Visitor identification

See which companies from your target audience visited your website and which content they reviewed.

Audience planning

Use company engagement to decide which accounts to target next.

Campaign and pipeline reporting

Review campaign engagement alongside pipeline and closed revenue in your CRM.

Account journey

See an account's engagement before a form fill.

Review a company's ad exposure, engagement, website activity and CRM history in one account journey.

Chronological account engagement journey
Company-level website visitor identification
Visitor identification

Give sales context beyond a lead form.

See identified companies visiting your site and review their engagement across connected channels. Use that context to prioritize accounts for follow-up.

Audience planning

Use company engagement to guide campaign decisions.

See which companies engage with your ads and use that account context to plan your next audience, campaign or follow-up.

Automatic audience enrollment into campaigns
Revenue attribution from brand spend to pipeline
Revenue attribution

Connect engagement with pipeline context.

See which accounts engaged before entering pipeline. Review ad exposure, engagement and conversions alongside CRM outcomes, including activity without a form fill.

What teams use it for

One view, every go-to-market motion.

ABM at scale

Review engagement across your target accounts to decide where to focus campaign effort.

Sales & marketing alignment

Give sales the context behind an account: pages visited, ads seen and CRM stage.

Brand engagement and pipeline

Review which accounts engaged with top-of-funnel content before they converted, alongside pipeline and revenue in Salesforce or HubSpot.

Account follow-up

Use company-level ad views, engagement and conversions to prioritize accounts for sales follow-up.

The biggest value is not only allowing me to give good reporting on account level data but also making it instantly consumable by salespeople.
Tagg Bozied
Tagg BoziedSenior Manager, Paid Social, Docebo

Stop leaving your best accounts invisible.

See which companies your ads reach and use that activity to guide campaigns and sales follow-up.