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Generate Revenue,
Not Just Leads.

The First Demand Generation Platform for Pipeline.

Metadata not only gave me the platform to optimize my budget and target the right people, but an extended team that I could rely on.

Carlos Tobon
Head of Demand Generation, Eightfold.ai
$8M

in pipeline generated

View Case Study

I showed our results to a group of marketing leaders recently and was asked, are you using Terminus? I said, No, it’s Metadata – way better and more affordable.

Mike Smith
Head of Demand Generation, Pluralsight
$4M

in pipeline generated

View Case Study

We’re at the 2-month mark working with them and we’ve been able to run over 150 experiments to narrow in on what’s performing the best. This would have taken hours and hours of manual work.

Daniel Huerta
Digital Marketing Manager, Udacity
150+

experiments launched

Metadata operationalizes marketing data and deploys campaigns in a way that far exceeds the human capability. At G2 it showed a direct impact on pipeline creation.

Godard Abel
CEO, G2
-60%

decrease in CPL

With Metadata, we generated leads from our target accounts at a $41 CPL. For every $1 we spent in Metadata, we influenced $94 of pipeline based on lead conversions, not impressions.

Patrick Wolf
Senior Manager Demand Generation, Sendoso
$2M

in pipeline generated

View Case Study

Within weeks of using Metadata, we deployed 400+ campaigns, yielded 3X the demand and created net-new pipeline from our target accounts. The results were so impressive that we doubled our investment.

Ryan Nichols
VP Product and Marketing, Zendesk Sell
400+

experiments launched

Find your best-fit audience and start generating demand

Identify & Target

Identify & Target

It's hard to know which companies to target, which companies are the best fit for your product or services and how to build audiences so you can get in front both groups. Now you can take the guesswork out of your campaign targeting.

Learn More

Experiment & Engage

Now more than ever, time and resources are the two biggest constraints for B2B marketers, so experimentation can sound like a pipe dream. The good news is it doesn’t have to be this way anymore.

Learn More
Experiment & Engage
Acquire & Activate

Acquire & Activate

Your responsibility shouldn’t end once you’ve handed a lead off to your Sales team. You need a platform that helps generate actionable leads for your sales reps so they can convert these leads to qualified pipeline and revenue.

Learn More

Loved by marketers​

Built to solve the common pains of B2B marketers. We’re committed to building an industry leading and best in class solution for companies and teams of all sizes.

Loved by marketers​

Make your marketing team more efficient

Without Metadata

Manual campaign management across multiple ad platforms

Lack of real scale with low audience match rates

Unreliable lead enrichment, routing, and management

Difficulty measuring success across the entire funnel - click to close

With Metadata

Automatic AI-driven campaign management across platforms

2.5x higher B2B audience match rates with MetaMatch™

Enrich leads in real-time with complete actionable data

Closed-loop attribution across your target accounts

Get Started

Improve your workflows within your tech stack

Metadata integrates with your CRM, marketing automation platform and third-party sales and marketing tools. This saves you serious time (and frustration) from having to build audiences in each ad platform, launch campaign experiments and enrich new leads.

Latest resources from Metadata

Ready to get started?

Build a scalable demand engine.

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  • support@metadata.io
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