Metadata eliminates manual and repetitive work for B2B marketers so you can focus on strategy and creativity.
"We can finally focus on strategy, creativity, and driving more revenue, instead of getting bogged down by task-oriented, time-consuming work. With Metadata - we're smarter as a demand gen team than we've ever been."
“Metadata operationalizes intent data and deploys campaigns in a way that far exceeds the human capability. At G2, it showed a direct impact on pipeline creation.”
“Metadata automates the tedious tasks of our campaign building with the power of 10 campaign managers. Metadata can launch hundreds of campaigns in a few minutes based on the criteria I give them & the goal of the campaign.”
Senior Director, Demand Generation, BigID
“Without Metadata, we simply couldn’t execute the volume of campaigns and tests which in turn compound over time to make our MQL creation as efficient as it is today.”
Head of Demand Generation, Eightfold.ai
“Metadata not only gave me the platform to optimize my budget and target the right people, but an extended team that I could rely on.”
Misunderstood by analysts. Loved by our customers. We’re building the first operating system for B2B marketing. And it’s creating some serious momentum for a company our size.
Too much time spent on technical, mundane, and repetitive work
Wasted ad spend on low-performing campaigns
Campaigns are manually optimized based on conversion and cost-per-lead
Low audience match rates across paid channels
Not enough people or time to run experiments consistently
More time for high-value work like strategy, creativity, and driving revenue
Ad spend is reallocated to the highest-performing campaigns
Campaigns are automatically optimized based on pipeline and revenue
Increased audience match rates by 2.5x across paid channels
Executes campaign experiments at a humanly impossible level
Not the other way around. Metadata integrates with your marketing automation platform, Salesforce and other tools in your stack. This saves you serious time and frustration from having to use a bunch of spreadsheets with 17 tabs to launch your campaigns.
Legit content. No product pushing. The type of emails you actually look forward to.