The First Demand Generation Platform for Pipeline.
Metadata not only gave me the platform to optimize my budget and target the right people, but an extended team that I could rely on.
I showed our results to a group of marketing leaders recently and was asked, are you using Terminus? I said, No, it’s Metadata – way better and more affordable.
We’re at the 2-month mark working with them and we’ve been able to run over 150 experiments to narrow in on what’s performing the best. This would have taken hours and hours of manual work.
experiments launched
Metadata operationalizes marketing data and deploys campaigns in a way that far exceeds the human capability. At G2 it showed a direct impact on pipeline creation.
decrease in CPL
With Metadata, we generated leads from our target accounts at a $41 CPL. For every $1 we spent in Metadata, we influenced $94 of pipeline based on lead conversions, not impressions.
Within weeks of using Metadata, we deployed 400+ campaigns, yielded 3X the demand and created net-new pipeline from our target accounts. The results were so impressive that we doubled our investment.
experiments launched
It's hard to know which companies to target, which companies are the best fit for your product or services and how to build audiences so you can get in front both groups. Now you can take the guesswork out of your campaign targeting.
Learn MoreNow more than ever, time and resources are the two biggest constraints for B2B marketers, so experimentation can sound like a pipe dream. The good news is it doesn’t have to be this way anymore.
Learn MoreYour responsibility shouldn’t end once you’ve handed a lead off to your Sales team. You need a platform that helps generate actionable leads for your sales reps so they can convert these leads to qualified pipeline and revenue.
Learn MoreBuilt to solve the common pains of B2B marketers. We’re committed to building an industry leading and best in class solution for companies and teams of all sizes.
Manual campaign management across multiple ad platforms
Lack of real scale with low audience match rates
Unreliable lead enrichment, routing, and management
Difficulty measuring success across the entire funnel - click to close
Automatic AI-driven campaign management across platforms
2.5x higher B2B audience match rates with MetaMatch™
Enrich leads in real-time with complete actionable data
Closed-loop attribution across your target accounts
Metadata integrates with your CRM, marketing automation platform and third-party sales and marketing tools. This saves you serious time (and frustration) from having to build audiences in each ad platform, launch campaign experiments and enrich new leads.
Build a scalable demand engine.