Metadata for
Demand Gen Marketers

Work smarter, not harder

Demand gen marketers use Metadata to eliminate mind-numbing marketing tasks and get more time back in their day.

Helping demand gen marketers work more efficiently

Demand gen marketers can’t keep up

Running paid campaigns creates a ton of repetitive marketing tasks. Creating audiences, launching campaigns, and building reports. Between budget cuts and hiring freezes, demand gen marketers can’t find the time to do this work themselves.

Why demand gen marketers use Metadata


Metadata automates repetitive marketing tasks so you spend 94% less time running paid campaigns.


Metadata sets budgets at the experiment level, not campaign groups, so you spend more efficiently.

Metadata moves beyond limited native targeting and lets you build audiences with 22 different data sources.
The results speak for themselves too
Webex Events increased pipeline by 60% with 73% less budget in three months with Metadata. Less budget, more pipeline. You read that right.
“I can’t imagine ever running paid campaigns natively ever again. It’d be like going back to dial-up internet.”
Andrew Harder
Senior Paid Media Manager


Opportunities created


Decrease in cost-per-opportunity


Increase in pipeline created

Get your own live demo

You did your research, saw enough proof, and want to see the real thing.

Don’t just take our word for it

Quick design & launch of campaigns
Automated optimization & budget shifting. Clear visibility into key metrics & spend. Easy experimentation to help you course-correct quicker.
Tamara T.
Validated reviewer
Mid-Market(51-1000 emp.)
The advertising platform to rule them all!
Metadata has been the most efficient platform for managing LinkedIn and Google ads all in one place. I can easily manage audiences, ads, creatives, offers, and more. The budget grouping allows me to control how much spend to allocate by campaigns, geos, and more.
Verified User in Computer Software
Validated reviewer
Mid-Market(51-1000 emp.)
The ability to launch campaigns simultaneously across LinkedIn, Facebook, and Google Ads is incredible
It saves countless hours of duplicitous work and provides unmatched visibility into the best-performing channels.
Maggie D.
Validated reviewer
Mid-Market(51-1000 emp.)
4.6 based on 274 reviews