The Last Class of Demand Gen U… for Now
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May 30, 2023
Turning Sales Objections Into Marketing Content
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May 16, 2023
Prioritizing Customer Retention as a Marketing Team
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May 02, 2023
Adjusting and Refocusing Your Marketing Strategy
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Apr 18, 2023
How to Create Laser-Focused Audiences for Your Campaigns
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Apr 04, 2023
How to Adjust Your Marketing Message in a Recession
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Mar 21, 2023
Moving from MQLs to Pipeline and Revenue
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Mar 07, 2023
Standing Up PLG at Metadata
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Feb 28, 2023
How B2B Brands Can Stand Out on LinkedIn
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Feb 21, 2023
Internal Marketing Is Just As Important As External Marketing
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Feb 14, 2023
How We Ran a No-Meeting Experiment and Got More Done
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Feb 07, 2023
How to Optimize Your Ad Accounts for Success
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Jan 31, 2023
What Good Demand Gen Will Look Like in 2023
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Jan 24, 2023
Year in Review: Looking Back on 2022
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Jan 17, 2023
Creatives vs. Marketers: Can’t We All Just Get Along?
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Jan 10, 2023
Learning and Growing as a Marketing Leader
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Jan 03, 2023
Changing the Narrative with Comparison Pages
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Dec 20, 2022
Marketing Campaign Planning (The Good, The Bad, and The Ugly)
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Dec 13, 2022
Buying Software Is Broken (and What You Can Do To Fix It)
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Dec 06, 2022
Building Your 2023 Marketing Plan
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Nov 28, 2022
Category Creation: How to Build a Movement
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Nov 17, 2022
How Chili Piper Made the Jump From Lead Gen to Demand Gen
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Nov 15, 2022
Building a Successful B2B Community
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Nov 08, 2022
Going Behind the Scenes of Creating a Category
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Nov 01, 2022
Buying Martech in 2022 and Beyond
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Oct 20, 2022
Strategies To Maximize Your Advertising Budget This Week
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Oct 12, 2022
Are Analyst Relations Worth It? Our Forrester Wave Experience
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Oct 11, 2022
Holly Chen Shares What to Do in the First 90 Days of a New Job
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Oct 04, 2022
Emma Stratton Shows How to Tell a Good Company Story
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Sep 27, 2022
Adam Goyette Explains Why The B2B Playbook is Broken
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Sep 19, 2022
How to Get Started with Zero-Click Content with Amanda Natividad
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Sep 13, 2022
B2B Marketing Trends for the Rest of 2022
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Sep 06, 2022
Kaylee Edmondson Talks Influencer Marketing Strategies for B2B Brands
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Aug 30, 2022
Marketing at a Big Enterprise vs. a High Growth Startup
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Aug 23, 2022
Devin Reed Shows You How To Use LinkedIn as a Publishing Platform
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Aug 16, 2022
20+ Things We’ve Learned Doing 20+ Podcast Episodes (Part 2)
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Aug 09, 2022
20+ Things We’ve Learned Doing 20+ Podcast Episodes (Pt. 1)
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Aug 02, 2022
6 Marketing Myths You Need to Forget
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Jul 26, 2022
How to Build a Customer Advisory Board At Your Company
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Jul 19, 2022
Breaking Down the Data from Our 2022 B2B Paid Social Benchmark Report
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Jul 12, 2022
Capturing Demand vs. Creating Demand: What Should You Focus On?
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Jul 05, 2022
Growing Your Company LinkedIn Page to Over 10K Followers
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Jun 28, 2022
How B2B Marketers Can Still Win in a Down Economy
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Jun 21, 2022
Top Interview Questions to Ask Demand Gen Candidates
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Jun 14, 2022
Why Traditional PR Is Dead (And What to Do Instead)
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Jun 07, 2022
Creating Demand with Original Research and Data
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May 31, 2022
The State of Display Advertising
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May 24, 2022
Why You Need a Strategic Narrative and How to Create One
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May 17, 2022
The Experimentation Framework Every Marketer Should Know
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May 10, 2022
How to Earn the Trust of Your CEO
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May 03, 2022
Hiring Our Marketing Team: The Good, the Bad, and the Ugly
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Apr 26, 2022
How To Develop Your Positioning and Messaging (And Make it Stick)
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Apr 19, 2022
How to Create a Demand Model to Hit Your Revenue Targets
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Apr 12, 2022
Building a Marketing Team at a High-Growth Startup
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Apr 05, 2022
Start Experimenting with Paid Ads Today
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Mar 29, 2022
How to Get Four Months’ Worth of Content From One Event
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Mar 22, 2022
How to Get More From Your Google Ads Campaigns
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Mar 15, 2022
What Really Happens on the Day of a Virtual Event
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Mar 08, 2022
How to Put on a Virtual Event People Actually Want to Attend
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Mar 01, 2022
Don’t just take our word for it
Quick design & launch of campaigns
Automated optimization & budget shifting. Clear visibility into key metrics & spend. Easy experimentation to help you course-correct quicker.
Tamara T.
Validated reviewer
Mid-Market(51-1000 emp.)
The advertising platform to rule them all!
Metadata has been the most efficient platform for managing LinkedIn and Google ads all in one place. I can easily manage audiences, ads, creatives, offers, and more. The budget grouping allows me to control how much spend to allocate by campaigns, geos, and more.
Verified User in Computer Software
Validated reviewer
Mid-Market(51-1000 emp.)
The ability to launch campaigns simultaneously across LinkedIn, Facebook, and Google Ads is incredible
It saves countless hours of duplicitous work and provides unmatched visibility into the best-performing channels.
Maggie D.
Validated reviewer
Mid-Market(51-1000 emp.)
Excellent
4.6 based on 274 reviews