Automate your Google Ads campaigns and drive more revenue – without all the manual and repetitive work.
From using the incorrect match type to forgetting negative keywords to relying on the wrong bidding strategy. All amateur hour mistakes that kill your budget and performance. With Google Ads more complex and expensive than ever before, it’s not getting any easier to run your campaigns manually.
Mike Smith
VP of Revenue Marketing, LaunchDarkly
"I can finally see which Google Ads campaigns are generating pipeline and revenue, right next to my Facebook and LinkedIn campaigns. All from the same screen. This saves my team serious time from having to do this work on their own."
Google only allows you to use first-party data when building audiences. You can’t use third-party data to build firmographic or intent data audiences like G2 or Bombora.
As part of the initial release, no. It’s included in our next release so you will have the ability to do keyword research in Metadata very soon.
The default keyword match type for the initial release is phrase match. In our next release, you will have the ability to adjust your keyword match types across phrase, broad and exact.
We default to maximize conversions as our primary goal. You do have the ability to switch between maximizing conversions, target CPA, and manual CPC bidding based on your goals and strategy.
We're not in the nickel-and-diming business. It’s based on the total ad spend in your contract. We allow you to allocate your spend between your paid channels that you see drive the best performance in Metadata.
Yes, we offer standard UTM tracking. We also allow you to use custom UTMs so you can get more granular reporting.
You can create your ads in the Metadata Library or Campaign Builder.
No, there isn’t a minimum spend specific to Google Ads.
We support bid strategies, ad extensions, negative keywords, and responsive search ads.