Metadata Selected Second Year in a Row for Inc. 5000 List, With 3-Year Revenue Growth of 420%

Mark Huber

Aug 19, 2021

Metadata named one of the fastest-growing private companies in America, changing the way B2B marketers think about demand generation

SAN FRANCISCO (AUG. 19, 2021) — Metadata.io, the first demand generation platform for B2B marketers who want to get closer to revenue, has been named one of the fastest-growing private companies in the United States, ranking 1159 on the Inc. 5000 list.

This is the second consecutive year that Metadata, which has had a three-year revenue increase of  420%, has made the Inc. 5000.

The list represents a unique look at the most successful companies within the American economy’s most dynamic segment—its independent small businesses.

This achievement puts Metadata among an elite group, sharing a pedigree with Intuit, Zappos, Under Armour, Microsoft, Jamba Juice, Timberland, Clif Bar, Pandora, Patagonia, Oracle and other notable companies that have made the Inc. 5000.

“We are incredibly proud of the customer-first culture we have to create not only a product that marketers desire, but an entirely new category in a market that is sometimes confusing,” said Gil Allouche, CEO of Metadata.

“This recognition is a testament to the fact that autonomous demand generation is working for our customers. Our customers’ success fuels our continued growth, and that is the ultimate validation that our work is disrupting the status quo for B2B marketers.”

B2B marketers use Metadata to run paid campaign experiments at scale. Metadata’s demand generation platform automates how campaigns are launched, finds the best performing experiments, and self-optimizes based on what drives pipeline and revenue.

With Metadata, revenue marketers from customers such as Slack, G2, Zoom and Juniper Networks have experienced as much as a 4.5X ROI in as little as 90 days using Metadata. 

Metadata’s rapidly growing customer base continues to praise the technology for helping B2B marketers achieve results beyond the scale they previously thought was possible. On average, Metadata customers achieved positive ROI within just seven months compared to 17 months from competing platforms.

Not only have the companies on the 2021 Inc. 5000 been very competitive within their markets, but this year’s list also proved especially resilient and flexible given 2020’s unprecedented challenges. Among the 5,000 listed, the average median three-year growth rate soared to 543 percent, and median revenue reached $11.1 million. Together, those companies added more than 610,000 jobs over the past three years. 

“The 2021 Inc. 5000 list feels like one of the most important rosters of companies ever compiled,” said Scott Omelianuk, editor-in-chief of Inc. “Building one of the fastest-growing companies in America in any year is a remarkable achievement. Building one in the crisis we’ve lived through is just plain amazing. This kind of accomplishment comes with hard work, smart pivots, great leadership and the help of a whole lot of people.”

Complete results of the Inc. 5000, including company profiles and an interactive database that can be sorted by industry, region, and other criteria, can be found at www.inc.com/inc5000. The top 500 companies are featured in the September issue of Inc., which will be available on newsstands Aug. 20.

The annual Inc. 5000 event honoring the companies on the list will be held at the annual Inc. 5000 Vision Conference on Oct. 19-20. As always, speakers will include some of the greatest innovators and business leaders of our generation. 

More about Inc. and the Inc. 5000

Methodology

Companies on the 2021 Inc. 5000 are ranked according to percentage revenue growth from 2017 to 2020. To qualify, companies must have been founded and generating revenue by March 31, 2017. They must be U.S.-based, privately held, for-profit, and independent—not subsidiaries or divisions of other companies—as of December 31, 2020. (Since then, some on the list may have gone public or been acquired.) The minimum revenue required for 2017 is $100,000; the minimum for 2020 is $2 million. As always, Inc. reserves the right to decline applicants for subjective reasons. Growth rates used to determine company rankings were calculated to three decimal places. There was one tie on this year’s Inc. 5000.  Companies on the Inc. 500 are featured in Inc.’s September issue. They represent the top tier of the Inc. 5000, which can be found at http://www.inc.com/inc5000.

About Inc. Media

The world’s most trusted business-media brand, Inc. offers entrepreneurs the knowledge, tools, connections, and community to build great companies. Its award-winning multiplatform content reaches more than 50 million people each month across a variety of channels including web sites, newsletters, social media, podcasts, and print. Its prestigious Inc. 5000 list, produced every year since 1982, analyzes company data to recognize the fastest-growing privately held businesses in the United States. The global recognition that comes with inclusion in the 5000 gives the founders of the best businesses an opportunity to engage with an exclusive community of their peers, and the credibility that helps them drive sales and recruit talent. The associated Inc. 5000 Vision Conference is part of a highly acclaimed portfolio of bespoke events produced by Inc. For more information, visit www.inc.com.

For more information on the Inc. 5000 Vision Conference, visit http://conference.inc.com/

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