Agentic

GTM

2026 and beyond

AI is rewriting how companies go to market.
Discover how leaders are reimagining strategy, stacks, and systems to win in 2026.

Recordings

Beyond Efficiency: How Orgs Are Reimagining Work in the AI Era

Most leaders are using AI to do old work faster but that’s the efficiency trap. In this session, you’ll discover the three evolution stages organizations move through (Tools → Teammates → Orchestrated Systems), see a real example of a team that transformed from “saving time” to “doing work that would never get done otherwise,” and learn why GTM convergence is inevitable when AI doesn’t care about your org chart. You’ll leave with a clear framework to assess where you are and what to do Monday morning.

From prompts to pipeline: The rise of agentic GTM

Discover how agentic GTM is reshaping the marketing-to-revenue engine by turning prompts into autonomous actions that drive real pipeline. This session breaks down how AI agents, connected systems, and strategic orchestration are accelerating outcomes and what it means for the future of B2B go-to-market.

Fireside chat: From automation to autonomy - How Leaders are rebuilding their stacks

The next generation of GTM isn’t just about doing things faster. It’s about systems that think, adapt, and act on their own. In this conversation, Kim Storin (CMO, Zoom), Natalie Scherer (VP, Growth Marketing, LogicMonitor), and Amanda Cole (CMO, Bloomreach) share how they’re rethinking their marketing tech stacks to move beyond automation and enable truly autonomous execution.

Brand ≠ Awareness. Brand = Trust at Speed

In the age of AI agents and autonomous buyers, brand is no longer built—it’s cited. In this provocative session, Infinite Edge founder Mary Gilbert unveils why credibility velocity—not awareness—is the true metric for modern GTM. Learn how to design brand systems that LLMs recommend, buyers trust instantly, and competitors can’t replicate.

Scaling with Superhumans

How Chili Piper got to $50M with 2 marketers and lots of agents

Agentic workflows that move the needle across all departments. Demand gen, growth, product marketing, customer marketing, events and more. Come prepared with your own examples so we can learn from one another.

Fireside chat: Agentic systems and 2026 predictions

What does the future of GTM look like in a world powered by agentic systems? In this forward-looking conversation, CMOs Maura Rivera (Qualified), Wendy Werve (Comply), and Evelyn Swaim (Seismic) share their bold predictions for 2026 as they explore AI-driven execution and the evolving role of marketing leadership.

Winning organic growth in the new (old) world of AI search

Precision Across GTM: Building an Adaptable, Self-Learning Agentic System

Start here if your GTM still moves in parts instead of one connected system. We’ll look at how agentic AI brings every
motion together into an architecture that learns and adapts over time. You’ll walk away with a practical framework for
designing GTM systems that stay intelligent, integrated, and intentional.

Building Your Brand For The AI Search Era

AI has completely disrupted the way B2B buyers research, shortlist, and make decisions about software products. In fact, 50% of B2B software buyers now start their research with AI search more often than Google, according to an August 2025 G2 survey. At the same time, evaluation shortlists continue to shrink. In this new world, it’s more important than ever to show up where your buyers are searching, which includes large language models (LLMs) like ChatGPT. In this session, you’ll hear how AI has disrupted buyer behavior and how go-to-market teams can adapt to build an answer engine optimization (AEO) strategy to ensure their brand shows up—and wins—in LLM results.

The Anti-Slop Edge: Real B2B Marketing in the Agentic Era

Q&A

AI for ABM that reps actually love and converts 10-15%

Join Trinity Nguyen, CMO at UserGems, for a practical, no BS session on how their monthly ABM consistently converts and contributes to 40% of their quarterly pipeline. Unlike most ABM programs, their sales reps actually love and action these ABM accounts. You don’t want to miss this!