Resources

Discover insights, guides, and tools to help you market smarter.

Instagram ad targeting can be tricky, especially for B2B. If you want to get your ads

Instagram ad targeting can be tricky, especially for B2B. If you want ...

Facebook Messenger ads offer a direct and efficient way for B2B businesses to engage with prospects.

Facebook Messenger ads offer a direct and efficient way for B2B busine...

With over billions of monthly active users, Instagram has evolved far beyond its origins as a

With over billions of monthly active users, Instagram has evolved far ...

Meta has consolidated its advertising framework into six core campaign objectives: Sales, Leads, Engagement, App Promotion,

Meta has consolidated its advertising framework into six core campaign...

B2B marketers often seek ways to maximize Facebook ads and boost their ROAS. Understanding the trick

B2B marketers often seek ways to maximize Facebook ads and boost their...

LinkedIn is the place for professional networking, career growth, and building a brand—but let’s be honest, it often feels a bit awkward. Kate Erwin recently shared her insights with the DEMAND Community on how to build a strong, authentic LinkedIn presence without falling into the overused traps we see every day- and I’m here to share her tips with you.

LinkedIn is the place for professional networking, career growth, and ...

Effectively targeting Facebook campaign ads to the right audiences presents unique challenges for B2B marketers. Despite

Effectively targeting Facebook campaign ads to the right audiences pre...

In the world of B2B marketing, mastering the fundamentals of Account-Based Marketing (ABM) is no longer

In the world of B2B marketing, mastering the fundamentals of Account-B...

When it comes to modern B2B marketing, standing out requires more than generic outreach. Account-based marketing

When it comes to modern B2B marketing, standing out requires more than...

Account-Based Experience (ABX) has become a strategic approach for delivering personalized, coordinated interactions across target accounts.

Account-Based Experience (ABX) has become a strategic approach for del...

Navigating the complexities of PPC campaigns can be challenging for businesses aiming to maximize return on

Navigating the complexities of PPC campaigns can be challenging for bu...

Navigating the world of paid advertising can be daunting, especially for marketing managers in the tech

Navigating the world of paid advertising can be daunting, especially f...
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