October 10, 2023
Boosting Paid Social ROI: The Impact of Enabling Pipeline Optimization
Every marketer dreams of making their paid social campaigns pay off in a big way. You’re
Every marketer dreams of making their paid social campaigns pay off in...
October 4, 2023
How Metadata Uses Metadata
At Metadata we created a best-in-class marketing OS, designed to save time and maximize budget efficiency.
At Metadata we created a best-in-class marketing OS, designed to save ...
October 2, 2023
Tapping into the right tools by Megan Blodgett & Ethan Gold
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September 29, 2023
How to Build a Full-Funnel Campaign strategy with Metadata
Our incredible senior Director of Customer Success, Malika Kennedy, has been a part of the Metadata
Our incredible senior Director of Customer Success, Malika Kennedy, ha...
September 29, 2023
Unfiltered: The 2023 Benchmark Report by Jason Widup, Bryttney Blanken, Jessica Kezia & Alon Even
The 2023 Benchmark report was released months ago, and we recently caught up with some key
The 2023 Benchmark report was released months ago, and we recently cau...
September 29, 2023
How to create product tours that convert
Product tours have been all the rage We couldn’t help but dive into the topic with
Product tours have been all the rage We couldn’t help but dive i...
September 29, 2023
How to actually drive meetings from powerful creative
We recently had a chat with Joseph Hill, our director of digital strategy. With over ten
We recently had a chat with Joseph Hill, our director of digital strat...
September 29, 2023
Optimizing Campaigns with Generative AI
We’re hearing a lot of “do more with less” but do less better, which seems impossible.
We’re hearing a lot of “do more with less” but do less bette...
September 29, 2023
Getting more out of Demand Gen by Graceanne MacDonald & Liam Moroney
Here’s the scoop: Liam Moroney and Graceanne MacDonald, the rockstar co-founders of Storybook Marketing, are all
Here’s the scoop: Liam Moroney and Graceanne MacDonald, the rockstar...
September 29, 2023
Growth that works: a 4-part framework for SaaS Marketing
We had a great conversation with CEO Brendan Hufford from Growth Sprints. Growth Spirits uses a
We had a great conversation with CEO Brendan Hufford from Growth Sprin...
September 28, 2023
Is paid social advertising still worth it in 2023?
Let me tell you a story. I began working for Armorblox in 2019, and my job
Let me tell you a story. I began working for Armorblox in ...
September 26, 2023
The Next Big Thing in B2B Marketing: LinkedIn Thought Leader Ads
You know that feeling the night before something special? Christmas. Your birthday. A possible snow day.
You know that feeling the night before something special? Christmas. Y...