November 8, 2022
Building a Successful B2B Community
Have you been toying with the idea of building a B2B community? Before you start reaching
Have you been toying with the idea of building a B2B community? Before...
November 4, 2022
3 Reasons for B2B Agencies to Partner With Metadata
Digital marketing agencies, by definition, help their clients optimize their digital marketing assets and campaigns through
Digital marketing agencies, by definition, help their clients optimize...
November 1, 2022
Going Behind the Scenes of Creating a Category
It’s no secret that category creation is all the rage if you’re in B2B marketing or
It’s no secret that category creation is all the rage if you’re in...
October 20, 2022
Buying Martech in 2022 and Beyond
Most B2B marketers have put buying new software on hold. Whether your budget was cut or
Most B2B marketers have put buying new software on hold. Whether your ...
October 19, 2022
With 7k+ B2B Marketers Registered, Metadata’s DEMAND 2022 Is The B2B Marketing Event of the Year
2nd annual. 30+ speakers. 7 tracks. 20+ hours of unique content. DEMAND Community launch. 3 Key
2nd annual. 30+ speakers. 7 tracks. 20+ hours of unique content. DEMAN...
October 13, 2022
Generate API Key
Leverage Metadata’s data in other systems (eg, Zapier, Tableau etc) using the API key.
Leverage Metadata’s data in other systems (eg, Zapier, Tableau e...
October 13, 2022
Integrate Salesforce
Target audiences based on Salesforce data (eg, accounts, opps, contacts, leads), auto-optimize campaigns to pipeline and
Target audiences based on Salesforce data (eg, accounts, opps, contact...
October 13, 2022
Integrations Overview
Launch campaigns across multiple channels, track converted leads and opportunities, create audiences using third-party data providers
Launch campaigns across multiple channels, track converted leads and o...
October 13, 2022
Integrate Google Analytics 4 (GA4)
Get more insight about campaign performance with additional metrics like sessions, engaged sessions, time spent on
Get more insight about campaign performance with additional metrics li...
October 13, 2022
Metadata Site Script Overview
Push converted leads into Metadata using the Metadata Site Script.
Push converted leads into Metadata using the Metadata Site Script....
October 13, 2022
Converted Leads Overview
Quickly identify issues related to lead sync, enrichment and quality using the Converted Leads view.
Quickly identify issues related to lead sync, enrichment and quality u...
October 13, 2022
Add New Users to your Account
Add new users to your account using the User Management section in the Client Portal.
Add new users to your account using the User Management section in the...