October 13, 2022
Launch Campaigns
Find the best performing channels, audiences, ads and offers by launching campaign experiments.
Find the best performing channels, audiences, ads and offers by launch...
October 13, 2022
Configure Auto-Pause Settings
Automatically pause poor-performing experiments based on thresholds set for leads, MQLs and CPC using Auto-Pause Settings.
Automatically pause poor-performing experiments based on thresholds se...
October 13, 2022
Experiment Nomenclature Overview
Find campaigns natively and filter reports using the experiment nomenclature.
Find campaigns natively and filter reports using the experiment nomenc...
October 13, 2022
Optimizer Overview
Automate budget distribution across campaign experiments at the budget group level using Optimizer.
Automate budget distribution across campaign experiments at the budget...
October 13, 2022
Create Salesforce Contacts Audiences
Accelerate pipeline and expand existing accounts using dynamic contact lists with Salesforce Contacts audiences.
Accelerate pipeline and expand existing accounts using dynamic contact...
October 13, 2022
Create Salesforce Accounts Audiences
Generate new business, accelerate pipeline, expand existing accounts and exclude audiences (eg, customers, competitors, employees) using
Generate new business, accelerate pipeline, expand existing accounts a...
October 13, 2022
Create G2 Intent Data Audiences
Target audiences based on visits to your G2 profile page using G2 Intent Data (MetaMatch) audiences.
Target audiences based on visits to your G2 profile page using G2 Inte...
October 13, 2022
Create Firmographic Audiences
Target audiences based on contacts in the MetaMatch database using Firmographic (MetaMatch) audiences.
Target audiences based on contacts in the MetaMatch database using Fir...
October 13, 2022
Audience Groups Overview
Combine audiences to make them larger and more broad or smaller and more specific using Audience
Combine audiences to make them larger and more broad or smaller and mo...
October 13, 2022
Add your Ideal Customer Profile (ICP)
Drive better performance by using Audience Templates to capture your Ideal Customer Profile (ICP) and build
Drive better performance by using Audience Templates to capture your I...
October 12, 2022
Strategies To Maximize Your Advertising Budget This Week
Many companies are pulling back spend right now…specifically for sales and marketing. But why is this
Many companies are pulling back spend right now…specifically for sal...
October 11, 2022
Are Analyst Relations Worth It? Our Forrester Wave Experience
Analyst relations…a useful path to establishing your reputation, or an outdated, overpriced avenue that’s not worth
Analyst relations…a useful path to establishing your reputation, or ...
