September 13, 2022
How to Get Started with Zero-Click Content with Amanda Natividad
In this guest episode of Demand Gen U, Mark Huber, Head of Brand &...
Abdallah Al-Hakim
September 7, 2022
We’re Personalizing the Buyer Journey As We Continue Building the Marketing OS
Today we announce Metadata has acquired Reactful, a real-time web pers...
Gil Allouche
September 7, 2022
Metadata Acquires Reactful to Help B2B Marketers Convert Existing Site Traffic to Revenue
The acquisition expands current capabilities, adding website personali...
Mark Huber
September 6, 2022
B2B Marketing Trends for the Rest of 2022
We’re heading into the last few quarters of 2022, so we thought ...
Abdallah Al-Hakim
August 30, 2022
Kaylee Edmondson Talks Influencer Marketing Strategies for B2B Brands
As influencer marketing becomes an increasingly important part of B2B ...
Abdallah Al-Hakim
August 23, 2022
Marketing at a Big Enterprise vs. a High Growth Startup
Working within marketing at big enterprises vs. high-growth startups i...
Mark Huber
August 16, 2022
Devin Reed Shows You How To Use LinkedIn as a Publishing Platform
We all know about using LinkedIn as a promotional platform. It’s...
Abdallah Al-Hakim
August 9, 2022
20+ Things We’ve Learned Doing 20+ Podcast Episodes (Part 2)
This is the second episode in a two-part series. Check out part one wh...
Abdallah Al-Hakim
August 2, 2022
20+ Things We’ve Learned Doing 20+ Podcast Episodes (Pt. 1)
It seems like everyone in B2B marketing has been talking about podcast...
Abdallah Al-Hakim
July 26, 2022
6 Marketing Myths You Need to Forget
If you’ve been around B2B marketing for a while, you’ve pr...
Mark Huber
July 21, 2022
3 Reasons You Need to Run Paid Social Ads (With Tips For Each Platform)
Paid social ads can guarantee exposure, drive traffic, and encourage r...
Mark Huber
July 21, 2022
A Complete Guide to Account-Based Marketing
Account-based marketing may (or may not) be what your company needs â€...
Mark Huber
